Toyota Land Cruisers Hit the Market, Here’s How to Get Yours!

Exclusive details on the Toyota Land Cruisers First Edition's arrival, allocation, and pricing

Toyota has just announced the 2024 Land Cruiser hitting the showroom floors of U.S. dealerships. Wondering how to secure yours? We’ve got the scoop on allocations, timing, and all things dealership-related.

The Land Cruiser First Edition kicks off at $76,345, while the classic 1958 model starts at $57,345. Are you picturing the scene? Enthusiasts eagerly flocking to Toyota lots nationwide, vying for a spot on the list for the new 2024 Land Cruiser. Now, we’ve got the insider details on this SUV’s sales launch.

According to a Toyota’s rep, the First Edition, featuring the top model in the lineup, has begun arriving at dealerships. These initial 5000 units mark the Land Cruiser’s debut in the U.S. Toyota’s stance? No corporate reservations here—it’s all dealer-driven. And for those eyeing online bookings, remember, it’s a dealer game without corporate oversight.

But wait, what about the price? The MSRP at $76,345 for the First Edition, inclusive of the destination charge. Yet, the final price tag? That’s a dance between you and your dealer. With such a hot commodity, price hikes might pop up, but fear not—Toyota’s regional offices are keeping tabs, ready to step in if needed.

Where You Should Look for the Latest Land Cruisers

Wondering where to start? Well, according to a savvy insider at Toyota, who prefers to stay anonymous, the key is looking at the 4Runner’s past sales. Toyota plans to divvy up the new Land Cruiser based on which dealerships sold the most 4Runners before. So, if you’re on the hunt, head to the Southeast (Alabama, Florida, Georgia, South Carolina, and North Carolina), the Gulf States (Arkansas, Louisiana, Mississippi, Oklahoma, and Texas), or the Denver, Colorado area. These spots are likely to have the shiniest new Land Cruisers in stock.

Craving the Budget-Friendly Trims?

Toyota Land Cruisers

Maybe you’re willing to wait a tad longer for the more affordable options. The $57,345 1958 trim and the $63,345 Land Cruiser trim are next in line to hit Toyota showrooms. A little birdie at Toyota hinted that the wait won’t be too long. And when they do arrive, expect a bit of a frenzy, but fear not! Toyota’s planning to make more of these than ever before. The goal? Triple the production from previous years. That could mean over 10,000 units a year in the U.S., compared to the 3000 to 3500 units the older Land Cruiser sold annually.

Toyota Land Cruiser vs. 4Runner Face-Off

The new Land Cruiser’s debut coincides with the imminent arrival of the 2025 4Runner. Toyota’s been dropping hints and we’ve even caught glimpses of a prototype out and about. What does this mean? Well, with the Land Cruiser now smaller and cheaper, there’s going to be some serious overlap between these two rugged SUVs. The 4Runner is expected to hit the market possibly later this year, likely at a lower price point and with higher sales. This could mean a shift in demand from the Land Cruiser to the 4Runner. It’s a showdown brewing in off-road SUV world, and we can’t wait to see how it unfolds over the next few months!

Get revved up for your new Land Cruiser—secure yours today! And Stay tuned with Car Talk Blogs for updates.

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